PathFactory Use Case Best Practices Resource Hub
Optimize PathFactory at every stage of your customer maturity stage
Whether you're just getting started or looking to scale across your organization we've got you covered!
We've compiled best practices for each of our main use cases, with everything you need for strategic development, all the way to tactical execution. Plus, we'll help you identify the use cases best aligned to your current maturity stage. Let's get started below!
ABM
Content intelligence ensures you reach your target accounts with the right information at the right time through personalized content experiences.
Enablement
Surface known and anonymous account activity, provide sellers and marketers with data and insights to inform next-best actions and enable them to quickly create personalized content pages for buying groups.
Web Conversion
AI-driven website personalization that drives longer site visits, more page views, and enjoyable self guided journeys
Nurture
Real time nurturing is about educating buyers whenever and wherever they are engaging with content, taking an omni-channel approach, and allowing them to binge on content with a single click.
Content Strategy
Empower your go-to-market team and accelerate the buyer journey with real-time content engagement and buyer insights
Whether you're just getting started or looking to scale across your organization we've got you covered!
We've compiled best practices for each of our main use cases, with everything you need for strategic development, all the way to tactical execution. Plus, we'll help you identify the use cases best aligned to your current maturity stage. Let's get started below!
ABM
Content intelligence ensures you reach your target accounts with the right information at the right time through personalized content experiences.
Enablement
Surface known and anonymous account activity, provide sellers and marketers with data and insights to inform next-best actions and enable them to quickly create personalized content pages for buying groups.
Web Conversion
Nurture
Real time nurturing is about educating buyers whenever and wherever they are engaging with content, taking an omni-channel approach, and allowing them to binge on content with a single click.
Content Strategy
Empower your go-to-market team and accelerate the buyer journey with real-time content engagement and buyer insights
Experimental Stage
Quotee Name
Quotee title
Operational Stage
Quotee Name
Quotee title
Amplified Stage
Quotee Name
Quotee title